Customer Data Manager
Job Introduction
- Customer Data Manager
- Permanent 39 hours - Monday to Friday
- Office based in Lytham St Annes, Lancashire*
- Salary: Circa £50,000 per annum (depending on experience) plus bonus and benefits.
- Closing date: Sunday 27th April 2025
- Interviews – First stage W/C 28th April 2025
We’re excited to announce a newly created job role to join our Beaverbrooks eCommerce team as a Customer Data Manager. This would be a fantastic opportunity for someone with experience in a data management/data analytics role.
As our Customer Data Manager, you will be responsible for the management and analysis of customer data. You will be passionate about data security and integrity, continually striving to ensure data quality is optimised. You will collaborate closely with our Tech team to enhance data collection processes and support the broader company objective of establishing a reliable, single source of truth.
*While we offer flexible home working, regular in-office time is expected to support collaboration. Details can be discussed during the interview.
Main Responsibilities
- Oversee and optimise the flow of customer data between various key systems and channels
- Ensure a robust, efficient and seamless method of customer data collection across all channels
- Optimise data health/integrity through consistent, best-practice approaches to data cleansing
- Conduct in-depth analysis to identify trends and insights which can inform CRM activity
- Upon request, produce ad-hoc reports for the CRM and wider Marketing teams to enable targeting and decision-making
- Develop strategies for segmentation to enable a personalised approach to marketing activity
- Develop a suite of reports and/or dashboards to keep stakeholders informed of customer KPIs around acquisition, retention and customer behaviour
- Work with the Tech team and developers to optimise the integration of customer data from multiple sources
About Beaverbrooks
Established in 1919, we have 79 locations across the UK. This includes 57 Beaverbrooks stores & 22 dedicated brand boutiques, including TAG Heuer, OMEGA, Breitling & Tudor. We also have 3 Loupe boutiques, with Rolex showrooms.
We’re a family business. And you can tell that when you get here. It feels like family. From the very smallest details to the big important things.
Our core purpose is to enrich lives. We aim to make a positive difference to the world we live in. This includes our colleagues, customers, suppliers & the wider community.
As a company – we’re true to our word. When we say we’re going to do something, we go all out to do it. And every individual is truly valued.
The awards we’ve been given as an employer speak volumes about what it’s like to work here, some of which are:
- Retail's 3rd Best Company to Work For - Best Companies 2024
- We have been awarded a 3 star accreditation for 'World Class levels of Engagement' for 19 years running - Best Companies 2024 - based on colleague feedback.
- 'Employer of the Year 2024’ - The UK Jewellery Awards
Amazing benefits for amazing people
They say you get out what you put in. And, at Beaverbrooks, our people put in so much.
In return, just some of the benefits we offer include:
- 33 days holidays (inc bank hols, pro rata)
- BUPA Private healthcare
- Contributory Pension & Life Assurance
- Outstanding colleague discounts, which extend to your family & friends
- Wellbeing scheme
- Employee & family support & counselling in partnership with the Retail Trust
- A variety of different schemes to help you support charities close to your heart
- Office profit share bonus
The Ideal Candidate
ESSENTIAL SKILLS
- Ability to demonstrate the values and behaviours of the Beaverbrooks Way - The Beaverbrooks Way
- Experience in a data management/data analytics role
- Knowledge of retail-focussed CRM & CDP systems
- Strong understanding of data integration methodologies
- Hands-on experience with analytics and BI platforms
- knowledge of SQL and the ability to query customer databases
- Proven ability to influence others around data health, quality and best-practices
- Impeccably high attention-to-detail and accuracy
- Understanding of CRM segmentation and modelling strategies
- Excellent communication and presentation skills
- Strong understanding of data legislation and privacy regulations (GDPR etc.)
DESIRABLE SKILLS
- Experience working in a multi-channel retail environment
- Knowledge of Bloomreach CDP
- Awareness of how AI-driven tech is being used to enhance data cleansing and modelling
- Experience with AB testing strategies in a CRM capacity
- Familiarity with eCommerce platforms (e.g. CommerceTools)
Beaverbrooks - the hallmark of amazing people
Ref: INDOFF
Beaverbrooks